People connect to people, not companies. When building a brand, we personify it by diving deep into the values of your business. If your organization were a person, how would it talk? How would it walk, think, and feel? Most importantly, what are its values? This process allows us to create deeper relationships between a product and its target audience.
It's not enough to "do marketing." We quicken pulses, tug heartstrings, forge relationships, and make impressions. Sure, we design logos, build brands, manage social media, compose copy, manage public relations, design websites, and plan eventsβbut these are all means, not ends. We strive for engagement.
In our industry we're fortunate that working hard and playing hard are often one in the same. That's why we believe social media should capture our experiences as well as enable greater ones. We hope you'll join us for a class, a cocktail, or a crawfish boil.